Review 2023: A Game-Changer for SEO Content Creation

Frase Review 2023: An Excellent AI Writing Tool for Content Marketers

In this Frase Review 2023, we analyze the AI-powered content optimization tool, its features, pricing, and its impact on SEO strategies.

For content marketers seeking an AI writing partner to develop impactful strategies, optimize results, and improve productivity, Frase is an invaluable tool. Frase delivers personalized recommendations and simplified solutions based on analyzing accurate content and search data rather than generic best practices.

Through natural language processing and analytics integrations, Frase determines your key goals, target audiences, essential metrics, and high-priority content needs to provide customized guidance tailored to your business and priorities. Rather than a one-size-fits-all approach, Frase optimizes strategies and development for what matters to you and your audiences.

Key Takeaways

  • Frase Review 2023: Unleashing the power of AI for content optimization.
  • AI-Powered Content: Frase revolutionizes content creation using advanced AI technology.
  • SEO Optimization: Boost your website’s ranking with Frase’s keyword analysis and optimization features.
  • Time and Cost Savings: Frase streamlines content creation, saving you valuable time and resources.
  • Data-Driven Strategy: Create high-quality content backed by data and drive better results.

Frase Review

Overall,’s AI technology is a groundbreaking tool that can revolutionize how content is created and optimized for SEO.

How generates content briefs

Discover everything about Frase in our comprehensive 2023 review, covering its functionalities, advantages, pricing, and leading alternatives. Gain valuable insights to determine if Frase is the ideal content marketing solution for your needs.

  • Frase aims to be the tool that content and search marketers rely on.
  • Its goal is to help them gain insights, streamline processes, and achieve more with the available resources.
  • Frase achieves this by supplementing human expertise with AI-based research, recommendations, automation, and metrics optimization.
  • The result is strategically developing and releasing great content faster, easier, and more effectively at scale.

What is Frase?

What is Frase?

Frase is an AI-based content creation software that simplifies strategy, streamlines development, and optimizes impact at scale. It achieves this through natural language processing and analytics. By analyzing content, monthly search volume data, goals, and key metrics, Frase provides personalized insights and recommendations for content marketers to succeed in 2023 and beyond.

With Frase, you can receive personalized recommendations on what content to create, topics to cover, question ideas to answer, opportunities for optimization, and more. These recommendations are based on analyzing search volume, relevance, trends, and performance metrics. This allows you to determine high-priority and high-impact content initiatives rather than relying on subjective opinions or limited data.

Additionally, Frase generates new and optimized content ideas using machine learning. This ensures consistently great content that aligns with your strategies and objectives.

Frase uses natural language processing (NLP)

Frase uses natural language processing (NLP)

To analyze the top results on Google for any given keyword and generate a content brief that includes the following:

  • A suggested title and headings
  • A summary of the main points to cover
  • Relevant statistics and facts
  • Questions that your audience might have
  • Sources to cite
  • Use this content brief to guide your content.
  • Let Frase write your content using its AI writer feature.
  • Frase can generate paragraphs of text based on your headings and keywords.
  • You can use Frase’s content editor to write your text and get suggestions from Frase.
  • Frase helps optimize your content for SEO by providing a score.
  • The score is based on how well your content matches search intent and user needs.
  • You can compare your content to top-ranking pages on Google.
  • Get recommendations on improving your SEO score.

How to Use Frase?

Using Frase for SEO content creation and optimization is straightforward yet powerful. Here is the process to generate SEO-optimized content with Frase:

Using Frase for SEO content creation and optimization is straightforward yet powerful.
  1. Go to, sign up for a free SEO trial, or log in to your account.
    Click “Create New” and select “SEO Document.” Enter your primary target keyword phrase and click “Create SEO Document.”
  2. Wait as Frase analyzes your target keyword in Google Search and across search results to provide profound SEO insights and recommendations tailored for ranking and traffic gains. Frase summarizes optimization opportunities, essential topics to cover, questions your audience is asking, and more based on actual search data rather than guesses.
  3. Review and edit the SEO content brief to align recommendations with your key messages and strategic goals. You can add or remove headings, change titles, and content structure, choose different keyword options, and more to optimize for discoverability and impact.
  4. Click “Write SEO-Optimized Content” to start developing content focused on what matters for search visibility and traffic. Use the AI SEO Writer to generate optimized paragraphs or write your text – Frase provides SEO suggestions and feedback for consistently great, search-friendly content.
  5. Click “Analyze SEO Score” to view how your content ranks for SEO priorities and user needs based on an AI assessment. See how your content compares to top-ranking pages in Google Search and get tailored recommendations for improving SEO score and search performance over time.

Features and Functionalities

Features and Functionalities of

Frase has continuously evolved, and in 2023, it stands out as a more powerful and refined tool for content creators and SEO enthusiasts. The platform’s AI-driven capabilities have been fine-tuned to offer users a seamless and more intuitive experience in content creation and optimization.

Frase now boasts enhanced features such as sophisticated keyword analysis, comprehensive content briefs, and more nuanced SEO recommendations, making it a go-to tool for creating content that resonates with the target audience and performs exceptionally well in search engine rankings.

Some of the core features and capabilities of Frase include:

In-Depth Content Analysis

Frase’s content analysis has become more robust and insightful. It delves deeper into the content landscape, providing users with a well-rounded view of the competitive content environment. The tool meticulously analyzes top-ranking pages, offering precise recommendations that align with the latest SEO best practices and market trends. This ensures that the content you create is not only relevant and engaging but also optimized for the best possible performance in search engine results.

AI-Powered Writing Assistance

The AI-powered writing assistant in Frase has seen significant improvements, offering more dynamic and contextually relevant suggestions. It adeptly assists in crafting content that is not only rich in information but also structured in a way that enhances readability and user engagement. The AI writing assistant is designed to make the content creation process more efficient, allowing creators to produce high-quality content that is finely tuned to meet the expectations of their audience and the requirements of search engines.

Strategic Content Optimization

Frase’s strategic content optimization features have been refined to provide more targeted and actionable insights. The tool offers a clear roadmap to optimize content, ensuring that it aligns well with user intent and search engine preferences. It provides detailed guidance on keyword usage, content structure, and other essential SEO elements, enabling users to fine-tune their content for optimal online performance. This strategic approach ensures that the content is not only well-crafted but also has a strong online presence, enhancing its visibility and reach.

Content Briefs and Optimization

Frase provides Content Briefs and Optimization

Frase crawls your website and search console to analyze content gaps, opportunities, and optimization needs. The tool provides briefs outlining how content could boost traffic and rankings based on search volume, competition, relevance, and your content’s performance. Briefs include recommendations on content type, length, difficulty, questions to answer, keywords, and more to focus limited resources on initiatives with the largest potential impact.

Automatically generate optimized content with the click of a button

Frase automatically generates optimized content with the click of a button

Make tedious writing tasks simpler and writer’s block a thing of the past using Frase’s AI content creation features.

Click “Write for Me” to autocomplete your sentences and write new paragraphs.
Frase’s AI Writer analyzes your content strategy, key messages, and target audiences to compose optimized paragraphs and passages aligned with your goals. Get instant copywriting support for blog posts, product descriptions, email marketing, social media, and more.

Use AI templates to generate controlled outputs.
Templates for high-converting copywriting formulas, blog intros, FAQs, headings, and other critical content elements simplify development at scale while ensuring consistency and impact. Say goodbye to time-consuming template creation and management.

Improve quality with automatic passage paraphrasing and rewriting.
Frase’s AI rephrases and reworks sentences/passages to vary your writing style and keyword density for search engines without changing core messages. Get new perspectives on your content without requiring human rewriting.

AI-Driven Question and Answer Suggestions

For each content idea, Frase generates suggestions for questions to answer, keywords, key phrases, statistics, examples, quotes, and other elements to optimize content discoverability and quality. Recommendations help ensure content covers the topics, questions, and key phrases audiences search for, highlighting opportunities for unique or “evergreen” content. The AI assists in thoroughly evaluating content gaps and determining how to answer questions best or analyze topics.

Keyword Research and SERP Analysis

Frase offers Keyword Research and SERP Analysis

To analyze search performance, optimize keyword inclusion, and avoid keyword cannibalization or competition, Frase provides keyword research and SERP analysis. The tool evaluates search volume, relevance, competition, rankings, and how healthy queries are currently covered to determine the best opportunities for new content. Frase helps identify alternative keywords, long-tails, related phrases, and questions to target for comprehensive coverage and authority.

Document Summarization

For long-form content like blog posts, ebooks, webinars, and more, Frase summarizes vital takeaways, structure, statistics, examples, and other elements in 1 to 3 sentences per section. Summaries facilitate quick comprehension of content and how specific information, data, or concepts could benefit an audience. The feature helps evaluate how well content answers questions or achieves learning objectives at a glance before recommending or referencing the piece.

Additional Features

Some additional Frase features include content collaboration, analytics integration, SEO evaluations, natural language generation, keyword clustering, content reorganization, and document version history. The tool continues expanding features and improving AI to simplify strategy, streamline development, and optimize results through insights and recommendations.

What are the Features and Benefits of Frase?

Frase offers content opportunities connected with your Google Search Console

Frase is an excellent tool for content marketers who want to create high-quality, SEO-optimized content in less time. Here are some of the features and benefits of using Frase:

  • Content Research: Frase helps you research any topic by analyzing the top results on Google and generating a comprehensive content brief that includes all the information you need to write great content.
  • AI Writing: Frase helps you write faster and better by generating paragraphs of text based on your headings and keywords or by providing suggestions as you write your text.
  • Content Optimization: Frase gives you a score that reflects how well your content matches the search intent and user needs. Plus, seamlessly integrate with popular SEO tools like Moz, Ahrefs, and SEMrush for even more data and insights.
  • Content Creation: Frase assists you in creating various types of content, such as captivating blog posts, stunning landing pages, persuasive product descriptions, engaging newsletters, and attention-grabbing social media posts. Need long-form content? No problem! Frase can generate lengthy pieces up to 2000 words or more.
  • Content Management: Frase allows you to organize your documents into folders effortlessly, collaborate seamlessly with other users, track revisions, and set deadlines. With Frase, content management has never been easier.

Frase Pricing Plans & Add-ons

Frase Pricing Plans & Add-ons

Frase offers three primary pricing tiers targeting different types of usage necessities. Solo, Basic, and Team Plan:

  • The Solo plan costs $14.99 per month (or $12.66 per month if paid annually) and is designed for new projects that require up to one article per week.
  • The Basic plan costs $44.99 per month (or $38.25 per month if paid annually) and is intended for organizations with a content plan and SEO goals. This plan lets you write and optimize up to 30 monthly articles.
  • The Team plan costs $114.99 monthly (or $97.75 per month if paid annually). By selecting this plan, you can write and optimize unlimited documents – articles per month.

Additionally, Frase offers a 5-day trial for $1, which can be canceled anytime. Bear in mind each of these plans comes with a 5-day money-back guarantee policy providing ample opportunity to test run software, ensuring full satisfaction before long-term commitment.

Moreover, an optional add-on – “Frase SEO,” is an additional cost of $30 per month ($20 if billed annually), unlocking powerful features like Google Search Console Integration, among others, including search volume indicators, elevating overall user experience even further!

What are the main competitors of

Features Frase Jasper
AI-powered tools Yes Yes Yes
Word processor with automatic searching Yes No No
Number of templates 1,000+ 90+ 50+
Pricing plans $45/month/user (billed annually) or $55/month/user (billed monthly) $35/month/user (billed annually) or $50/month/user (billed monthly) $29/month/user (billed annually) or $49/month/user (billed monthly)

According to the sources provided, some of the main competitors of Frase in the AI content generation and optimization space include:

  • Clearscope
  • Marketmuse
  • Dashword
  • Surfer SEO
  • Jasper AI
  • Page Optimizer Pro
  • Semrush Writing Assistant
  • Ahrefs
  • Screaming Frog

Here is a summary comparing Frase to its main AI-based content generation and optimization competitors:


Clearscope is an AI content creation tool that generates personalized content recommendations based on analyzing audiences, goals, topics, questions, and competition. Like Frase, Clearscope aims to simplify content strategy and streamline development through AI insights. However, Clearscope primarily provides content recommendation and generation rather than the holistic strategic support and simplified creation supplementation that Frase delivers. Clearscope also lacks the SEO and analytics features Frase offers for optimizing content and strategies over time.

Feature Clearscope
Pricing Starts at $14.99/month Starts at $199/month
Keyword research Yes Yes
Content gap analysis Yes Yes
Content scoring Yes Yes
Content optimization Yes Yes
Content generation Yes (Beta) No
Plagiarism checker Yes No
User interface Clean and intuitive Can be overwhelming for beginners
Customer support Email support within 1 business day Live chat and email support during business hours


MarketMuse Heatmap Analysis

Marketmuse is an AI content generator that produces targeted content ideas, images, infographics, blog posts, video scripts, podcast concepts, and more based on analyzing topics, questions, search volume, and trends. Like Clearscope, Marketmuse focuses on content generation and recommendations rather than the strategic analysis, insights, and simplified creation features Frase provides for comprehensive content solutions. Marketmuse content also lacks optimization for searchability, shared value, or SEO impact compared to Frase’s approach.

Feature MarketMuse
Pricing Starts at $14.99/month Starts at $149/month
Keyword research Yes Yes
Content gap analysis Yes Yes
Content scoring Yes Yes
Content optimization Yes Yes
Content generation Yes (Beta) No
Plagiarism checker Yes Yes
User interface Clean and intuitive More complex and technical
Customer support Email support within 1 business day Live chat and email support during business hours

Surfer SEO 

Templates of Jasper AI

Surfer SEO offers real-time alerts and insights into SEO metrics, trends, rankings changes, and competitors’ actions vital for informed decision-making. Surfer SEO suits those focusing on monitoring SEO metrics, influencers, and key changes closely.

Feature Surfer SEO
Pricing Starts at $14.99/month Starts at $69/month
Keyword research Yes Yes
Content gap analysis Yes Yes
Content scoring Yes Yes
Content optimization Yes Yes
Content generation Yes (Beta) No
Plagiarism checker Yes Yes
User interface Clean and intuitive More complex and technical
Customer support Email support within 1 business day Live chat and email support during business hours

Jasper AI

Jasper AI generates personalized insights and suggestions scaled to achieve SEO success through comprehensive recommendations, research, and integrated SEO data. While Jasper AI aims to boost productivity and results, they do so in distinct ways optimal for particular needs, goals, and SEO experience levels. Frase is ideal for those wanting to streamline strategy, development, and optimization without requiring advanced technical skills. Jasper AI provides the personalized guidance and insights skilled SEO professionals rely on to scale search success comprehensively and strategically.

Feature Jasper AI
Pricing Starts at $14.99/month Starts at $29/month
Content generation Yes (Beta) Yes
SEO features Keyword research, content gap analysis, content scoring, content optimization Keyword research, content gap analysis, content scoring, content optimization, integration with Surfer SEO
AI writing style Formal and informative Casual and conversational
Supported languages 20+ 25+
User interface Clean and intuitive More complex and technical
Customer support Email support within 1 business day Live chat and email support during business hours

Page Optimizer Pro 

Page Optimizer Pro is an SEO content optimization tool providing keyword recommendations, audit insights, and manual optimization features. Compared to Frase, Page Optimizer Pro takes a narrower approach focused explicitly on SEO optimization rather than a comprehensive content solution. It relies entirely on manual optimization rather than the AI and analytics features. Frase is used to simplify optimization across goals, audiences, and strategies over time.

Feature Page Optimizer Pro
Pricing Starts at $19.99/month Starts at $24.99/month
Keyword research Yes Yes
Content gap analysis Yes Yes
Content scoring Yes Yes
Content optimization Yes Yes
Content generation Yes (Beta) No
Plagiarism checker Yes Yes
User interface Clean and intuitive More complex and technical
Customer support Email support within 1 business day Live chat and email support during business hours

Semrush Writing Assistant 

Like Page Optimizer Pro, Semrush Writing Assistant targets SEO optimization rather than Frase’s integrated content and marketing solution. The Writing Assistant offers AI-based recommendations and insights for optimizing content for search rankings rather than strategic development, impact, or diverse goals. It lacks the broad, easy-to-use features Frase delivers for optimizing content and strategies holistically.

Feature Semrush Writing Assistant
Pricing Starts at $14.99/month Starts at $99.95/month
Content generation Yes (Beta) No
SEO features Keyword research, content gap analysis, content scoring, content optimization Keyword research, content analysis, on-page SEO, writing style analysis
AI writing style Formal and informative Formal and informal
Supported languages 20+ 10+
User interface Clean and intuitive More complex and technical
Customer support Email support within 1 business day Live chat and email support during business hours

Ahrefs, Screaming Frog

These tools provide on-page SEO auditing, insights, and manual optimization features, as with Page Optimizer Pro and Semrush Writing Assistant. They focus narrowly on SEO and optimization rather than the comprehensive, AI-powered content solutions Frase offers for developing strategic content and optimizing marketing initiatives over time.

Feature Ahrefs Screaming Frog
Pricing Starts at $14.99/month Starts at $99/month Starts at $149/year
Keyword research Yes Yes Yes
Content gap analysis Yes Yes No
Content scoring Yes Yes No
Content optimization Yes Yes No
Content generation Yes (Beta) No No
Plagiarism checker Yes Yes No
User interface Clean and intuitive Complex and technical Complex and technical
Customer support Email support within 1 business day Live chat and email support during business hours Email support

In summary, while AI and analytics tools exist for content generation, recommendations, optimization, or SEO, Frase aims to provide an integrated solution for developing and optimizing strategic content marketing at scale. Frase differentiates through AI-based features for simplifying the entire process and enabling holistic, personalized impact rather than narrow or limited focal points. Frase’s combination of analysis, insights, simplified creation, and optimized strategies also offers more value through easy customization to goals, audiences, and brands over the long term compared to specialized tools.

FAQs about Frase Review 2023

1. How does Frase utilize AI for content optimization?

Frase leverages AI technology to analyze and optimize content for improved search engine rankings.

2. What features does Frase offer for content creation?

Frase provides advanced features for researching and creating high-quality, audience-targeted content.

3. How can Frase help optimize SEO?

Frase identifies relevant keywords and guides you in optimizing your content to improve SEO.

4. Does Frase save time and resources in content creation?

Absolutely! Frase streamlines the content creation process, saving you valuable time and resources.

5. How can Frase help create a data-driven content strategy?

By utilizing Frase’s capabilities, you can develop a data-driven content strategy that delivers exceptional results.


Does Frase support multiple languages?

Yes, Frase Review 2023 supports multiple languages, allowing content marketers to create content in their preferred language.

Can Frase increase content productivity?

Absolutely! Frase Review 2023 boosts content productivity by automating tasks, providing research insights, and streamlining the writing process.

In Conclusion

In conclusion, Frase has solidified its position as a futuristic tool that is indispensable for content creators aiming for excellence in the digital landscape of 2023. Its enhanced features, in-depth analysis, and strategic optimization guidance make it a powerful ally in creating content that stands out for its quality, relevance, and SEO performance. Embracing Frase in your content creation process is a strategic move that promises significant benefits in terms of content quality and online performance.

If you are interested in using AI and data-driven insights to take your content strategy and marketing to the next level, Frase is an essential resource for success in 2023 and beyond. Frase delivers a solution content leaders can rely on for personalized recommendations, simplified management, and optimized impact at scale.

So why wait any longer? Sign up now and start experiencing Frase’s powerful capabilities firsthand, transforming how you approach content creation forever!

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